VIRTUAL REALITY SUPPORTING SOCIAL MEDIA MARKETING
The recent trend in the field of virtual reality in social media marketing is the realization of 3D environment for the companies.
Thanks to the help of spherical photos, 360° videos and 3D real time, companies can take advantage of the new promotional strategies and stand out from the crowd.
Immersive spaces already exist in Facebook pages and they will soon evolve from traditional 2D to 3D. Some YouTube channels, the corporate spaces in Google Maps Street View, the three-dimensional websites and the virtual catalogues are all examples of virtual reality in corporate communication.